Product design / UX Design / Design Systems / Visual Design
Enterprise level brand cohesion
The University of Vermont
![collection-mobile-cvr mobile pages showing design at scale](https://susanmason.design/wp-content/uploads/2024/05/collection-mobile-cvr.png)
Evolving a brand using multiple design systems
The University of Vermont
![trailmMix-to-ivy-cover-1580x822-tiny Trail Mix and Ivy design system swatches](https://susanmason.design/wp-content/uploads/2023/03/trailmMix-to-ivy-cover-1580x822-tiny.png)
Product locator application
Seventh Generation
![7Gen-ProductLocatorscreens-883x520-tiny sample screens from Seventh Generation's store locator application](https://susanmason.design/wp-content/uploads/2022/05/7Gen-ProductLocatorscreens-883x520-tiny.png)
Design system for a university
The University of Vermont
![trailmix-elements-teaser@2x-tiny design system elements](https://susanmason.design/wp-content/uploads/2022/05/trailmix-elements-teaser@2x-tiny.png)
Multiple display options for identical content
The University of Vermont
![5050_bannerCaption_mountainBike-@75 banner overlay caption component](https://susanmason.design/wp-content/uploads/2023/07/5050_bannerCaption_mountainBike-@75-1.png)
Product design
I translate business requirements, user needs and content strategy into user-centric, scalable design products. I take a mobile-first approach with progressive enhancement to deliver accessible and inclusive products across digital touch points. I ask myself, ‘how can this be more simple?’ and ‘how will this be coded?’ throughout, all while aiming to make a thoughtful and engaging user experience.
Hands-on Creative
I am an end-to-end, hands-on product designer comfortable in all parts of the process- from strategy, product definition, ideation, wireframing and prototyping, establishing creative direction, through frictionless hand-off to the development team.
UX Design
I embrace differences and strive to make simple and thoughtful products, processes and user-centric journeys that are accessible to everyone. I know when to be thinking “big picture” and when attention to detail is important. I am a problem solver and collaborator. I love demystifying the complex and making things simple and accessible.
Product design
I translate business requirements, user needs and content strategy into user-centric, scalable design products. I take a mobile-first approach with progressive enhancement to deliver accessible and inclusive products across digital touch points. I ask myself, ‘how can this be more simple?’ and ‘how will this be coded?’ throughout, all while aiming to make a thoughtful and engaging user experience.
Hands-on Creative
I am an end-to-end, hands-on product designer comfortable in all parts of the process- from strategy, product definition, ideation, wireframing and prototyping, establishing creative direction, through frictionless hand-off to the development team.
UX Design
I embrace differences and strive to make simple and thoughtful products, processes and user-centric journeys that are accessible to everyone. I know when to be thinking “big picture” and when attention to detail is important. I am a problem solver and collaborator. I love demystifying the complex and making things simple and accessible.
I love the puzzle of solving complex product interface challenges with thoughtful, simple and accessible solutions.
– Susan Mason
![smason-sq Susan Mason, UX and Product designer](https://susanmason.design/wp-content/uploads/2022/05/smason-sq-1024x1024.jpg)